Social Media Marketing requires both intensive planning and trendy strategies to reach the targeted audience. In this digital age most of the opportunities lies in the internet and the social media. A survey reveals that 97% of marketers use social media and 78% of sellers outsell their peers by using social media marketing.

But even with such possibilities 50% of small business are not using social media to promote their business and 25% of them do not wish to use in the future.

The Benefits of Social Media Marketing are:

Brand Awareness: This strategy uses online media sites to reach to a broader audience which gives a wider and more effective reach for your brand.

Brand Loyalty: Your brand gains loyal customers as you can interact with the customers and deal with their queries and grievances. This will build up your brand value.

Website Traffic: Social Media enhances your inbound traffic to your website. Every post on the social media is an probable lead and every visit via the post is a probable buyer. 

Customer Preferences: The social media helps in tracking and noting customer behaviour and choices. By engaging with your customers you can know what they like, their opinion on your brand and competitive brands and much more 

Multi-channel Campaigns: People move from one website to another in an jiffy. Social media marketing helps in posting in these various channels to ensure the messages reach the vast market.

Hence Social Media Marketing is one of the most important strategies in the world of Marketing and also the only strategy that has the potential to reach each and every corner of the web.

For more details:

Website: http://eziwebmarketing.blogspot.com

Email: contact.aveekkundu@gmail.com

Phone No: +91 7980985020